As artificial intelligence rapidly evolves, search behavior is undergoing profound changes. More and more users are shifting from traditional search engines to AI search platforms, acquiring information and brand perception through "dialogue-style Q&A". This is not only a technological shift, but also a reconstruction of brand communication logic.
🚀 AI Search is Here: Are You Ready?
By 2025, AI search is rapidly replacing traditional keyword-based search to become the user's "primary gateway to understanding". Platforms such as Deepseek, Doubao, Kimi, ERNIE Bot, Tencent Yuanbao, Tongyi Qianwen have all established a new ecosystem of "conversational search + content recommendation".
However, when users search for you or your brand on these platforms, can they find credible, systematic, and authoritative answers? If the search results are blank or vague, your brand may be gradually becoming invisible in the AI era.
❗ A brand “absent” in AI search = a brand “silent” in the future market
🔍 What is AI Search Marketing?
AI-driven marketing refers to enhancing brand visibility on AI platforms through structured content optimization, semantic alignment, and multi-point deployment across encyclopedias, Q&A, and social platforms—making your brand "visible, trusted, and convertible" in AI-generated responses.
AI search marketing differs from traditional SEO. Its core lies in:
Not relying on keyword stuffing, but leveraging semantic context and knowledge graph linkage;
Users don’t click on search links, but learn about the brand directly from AI replies;
Brand exposure shifts from “competing for search ranks” to “earning AI recommendations”.
🌐 CIDIFY Launches: AI-Wide Deployment Promotion Package
To help enterprises break the information barrier of AI search, CIDIFY has integrated six major AI platforms in China and launched a comprehensive AI deployment package—covering everything from content generation to platform adaptation, from knowledge cards to personal encyclopedias—to build a visible brand asset in the AI search landscape.
Coverage Across Six Platforms:
| Platform | Description |
|---|---|
| Deepseek | An emerging open-source search model with a young user base, focused on semantic understanding. |
| Doubao (ByteDance) | Highly integrated with the TikTok ecosystem, ideal for content-driven brands. |
| Kimi | Rapidly growing monthly active users; focused on knowledge-based Q&A content. |
| ERNIE Bot (Baidu) | A representative of the Chinese search ecosystem, highly integrated with Baidu results. |
| Tencent Yuanbao | AI search within the WeChat ecosystem, adaptable to official accounts and video content. |
| Tongyi Qianwen (Alibaba) | Rich in commercial applications, suitable for e-commerce and enterprise services promotion. |
🧩 Service Overview: Build a Brand Stronghold in AI Search
✅ Advanced AI Search Optimization
Tailor semantic structure, tagging language, and Q&A content based on each platform's algorithm, ensuring authoritative brand presence in AI search results.
✅ AI Encyclopedia / Personal Profiles / Corporate Records
Create Baidu profiles, enterprise knowledge cards, and Q&A entries to help AI platforms recognize and prioritize your brand identity.
✅ Targeted Content Distribution
Automatically generate AIGC content aligned with user preferences on different platforms for precise exposure.
✅ Cross-Platform Reputation Building
Coordinate reviews across social media, Zhihu, Xiaohongshu, and Toutiao to build a multi-dimensional reputation matrix and boost trust scores on AI platforms.
✅ Real-Time Data Tracking & Strategy Adjustment
Provide visual dashboards to monitor search performance in real time and dynamically refine targeting and content strategies.
📊 Success Case: From “Search Blank” to “AI Top Pick”
Case: AI Marketing for a High-End B2B Manufacturer
Problem: Blurry Baidu results; no presence on AI platforms.
Solution: Built corporate encyclopedia, CEO profile, and custom knowledge Q&A content.
Outcome: Within 30 days, "brand + product keywords" ranked as top suggestions in ERNIE Bot and Deepseek; AI responses triggered over 3,000 times/month.
Bonus: Significantly improved user trust and boosted conversion rate by 42%.
🧠 Final Thought: AI Search is the Trend—and the Turning Point
In the AI search era, being "seen" is no longer the result of ad spend, but the result of algorithmic recognition. Your content structure, semantic tags, and authoritative sources will determine whether you appear before users.
CIDIFY is dedicated to empowering brand communication with AI technology, creating AI-visible, AI-accessible, and AI-trustworthy digital brand assets.
🎯 It’s not just about keyword optimization—it's about building a brand system trusted by AI.
